Calling decision-makers and strategists in the global media, entertainment and creative sectors! Below are examples of the detailed-snapshot stories to enjoy in Issue No.4 of our must-read newsletter MediaTainment Finance the Bulletin. The kind of indispensable information needed to enhance your decision-making strategies. SUBSCRIBE here for copies of the full edition.

Cover of MTV Bulletin 4

BOOKS/PRINT MEDIA
CREATIVE VENTURE: Editis
Background info: book-publishing conglomerate based in Paris, France, Europe
Investor/s: Planned IPO
Amount: Unknown
Seller/s: Vivendi SE – Euronext Paris-listed
Financial lowdown: Editis, part of French international media conglomerate Vivendi, is scheduled for an IPO to turn it into a separate enterprise. The listing, expected to be on the Euronext Paris stock exchange, should generate fresh cash for Editis as the global book-publishing sector consolidates to cope with the ongoing unpredictable global economy. French billionaire Vincent Bolloré, Vivendi’s principal shareholder with a 20%-plus stake, plans to sell all his Editis shares after the IPO. He also hopes the spin-off will attract a major single investor prepared to grab up to 30% of Editis.
Buyer’s gain: Editis’s new shareholders will own the copyright to France’s second biggest book publisher.
Seller’s gain: Described as the French Rupert Murdoch, Bolloré craves to be in media’s Big League. Selling Editis leaves him free to take over Lagardère Publishing, which owns Hachette Livre, France’s leading book publisher and the world’s third largest. Vivendi already owns 57.35% of Lagardère.
Industry takeaway: Print media is far from dead, as a host of TV, film and podcast hits are based on fiction and non-fiction books. Bolloré’s move will trigger anti-trust queries, plus interest in Penguin Random House, the world’s biggest book publisher, and its struggles to merge with rival Simon & Schuster.
Other creative sectors impacted: Audio; Digital media; Film/Video; Television
More info: https://www.editis.com/

TELEVISION
CREATIVE VENTURE: Noisy Pictures GmbH
Background info: television production venture based in Cologne, Germany, Europe
Investor/s: Banijay Group
Amount: Undisclosed
Seller/s: Sony Productions Film und Fernseh Produktions GmbH (Sony Productions Film & TV Germany)
Financial lowdown: Banijay, the sprawling French independent production giant, continues to be Europe’s most prolific investor in high-end TV content. In October 2022, its powerful subsidiary Banijay Germany snapped up 100% of local rival, Sony Productions Film & TV Germany, and renamed it Noisy Pictures. That deal was sealed the same month that Banijay UK bought British scripted-TV specialist Mam Tor Productions. In September, the Banijay Kids & Family unit nabbed independent UK-based TV-drama maker Kindle Entertainment and the Italian animation outfit Movimenti Production. This spending spree follows Banijay’s takeover of Groenlandia Group, the Italian super independent drama producer that also owns successful documentary maker Ascent Film, in March.
Buyer’s gain: Banijay’s phenomenal growth via acquisitions, starting with Zodiak Media in 2016, is clearly effective as it continues to flourish globally.
Seller’s gain: Germany’s Noisy Pictures gains access to Banijay’s global audience.
Industry takeaway: Is the privately owned Banijay likely to consider going public to cope with the expanding costs of its operations?
Other creative sectors impacted: Entertainment; Film/Video; Media
More info: https://www.banijay.com/company/noisy-pictures/

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